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Independent musicians are set to gain a new avenue for promoting their music and reaching wider audiences as TikTok teams up with DistroKid, a music distribution service. This collaboration allows millions of independent artists to feature their music on TikTok Music, the recently launched subscription-based music streaming service. Furthermore, their songs can also be accessed via CapCut, a video editing app owned by ByteDance that thousands of TikTok users use to edit and produce content.
The opportunity to be featured on TikTok Music and CapCut is a significant development for independent artists aiming to expand their reach through popular platforms. While TikTok Music is currently available in only five countries, it holds the potential to attract TikTok’s vast user base alongside big industry names like Universal Music Group, Warner Music Group and Sony Music.
Image Credit: Tolga Akmen
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