[ad_1]
On Dodge’s Instagram profile, there’s an augmented reality driving game that fans can play, giving them the power to take a Dodge Hornet for a virtual test drive. The AR driving game was created by auto manufacturer Stellantis North America, mixed reality company Areyes and creative consultancy Huge to promote the new Dodge Hornet models.
The AR mini game puts an Instagram user’s face front and center, and uses the tilt of their head to drive the vehicle. Players only have a short burst of time to collect icons and power-ups, all the while avoiding speed bumps that will reduce their speed.
This interactive driving game speaks to a young, tech-savvy audience, as does the Dodge Hornet R/T and the Hurricane4 Turbo-powered Dodge Hornet GT.
[ad_2]
Source link
