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FreshCut is a new platform that aims to provide a unified home for short-form gaming content and communities. Founded by former Twitch executives James Kuk, Ben Stueck, and Ernie Le, FreshCut focuses on enhancing content discovery and creator support for gaming-specific creators. Unlike other platforms that serve a wide range of verticals, FreshCut concentrates on building strong bonds with specific gaming circles and fostering authentic relationships.
The platform launched in February 2023 and has since attracted over two million visitors and 130,000 content creators. FreshCut also claims to have invested over $1 million in creators through its FreshCut Community Fund, which shares advertising revenues with partnered creators. The platform’s vision is to disrupt the $100 billion social media ad market on behalf of gaming content creators and offer a fair and sustainable business model.
Image Credit: FreshCut
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