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The platform functions as an influencer database to connect clients with influencers for campaigns, while also working as a full-service customer relationship management (CRM) solution. The platform can be divided into three steps starting with the database that contains millions of personalities from YouTube and Instagram before moving on to the automated communication stage. The final step consists of reporting and analytics to look over the data related to verified impressions, clicks and conversions.
The ‘Influencer Hero’ influencer management software takes a dedicated approach to influencer marketing and could helpt to maximize return on investment.
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